Indie Industries - Hand-Inked Tees & Hoodies by Independent Designers & Artists

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        ||| UPDATE!!! The style editor for BARE MAGAZINE will be interviewing
              select designers to be featured editorial in their next issue!
              Please bring business cards, postcards or press kits for members of the PRESS.
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        ||| UPDATE!!! LAUNCH SF has been selected as an 'Editors Pick' on going.com,
              now the #1 attended event for December in San Francisco, with over 550 RSVPs!
              Be sure to invite your mailing list to the show and encourage them to RSVP,
              http://sanfrancisco.going.com/event-470421
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|||   SET UP - Please plan to be done setting up by 11:30am, the hotel will not allow
    any movement of large items in or out of the venue after this time. If you have rented
      tables and/or chairs, they will be at your assigned booth location (see venue map).

      LOAD IN. W Hotel has a loading dock, which can be accessed off of Notoma Street
      (a small street off of New Montgomery). From Market Street, head down New Montgomery
      and turn right on Natoma (the last street before Howard) which will dead end at the back of
      the hotel.

      1. You may double park here ONLY WHILE UNLOADING, you can not leave your car
      here for a long length of time.
      2. Check in with W Hotel Security at the loading dock, who will direct you to the freight elevator.
      3. Go up to the 2nd floor where you will find the INDUSTRY ROOM and XYZ Lounge.
      Please, DO NOT use passenger elevators to load/unload as security will not permit this.

|||   Parking
      There will be plenty of FREE street parking available around the venue, metered parking
      is free on Sundays. Please read signs carefully, as some areas still restrict parking during
      specific times of the day.
      Hotel parking is available, at a rate of $45.00 per day plus tax, or $22.50 for hybrids.
      Valet parking is also available, at a rate of $14.00 for the first hour, and $7 for each 1/2 hour.

        ||| SET UP ||| December 14th San Francisco Event
        |||   10:00am - 11:30am Registration & Set-Up
        |||   11:30am Set-Up Complete
        |||   11:35am Complimentary Vendor Champagne Toast
                                 w/LAUNCH Promoters & W Hotel Team
        |||   12:00pm Show opens to public
        |||   6:00pm Show Closes
        |||   6:00pm - 7:00pm Tear-Down

         ||| Advertised event date, time & location.
             ||| Sunday, December 14th from 12noon - 6pm
       ||| W Hotel & XYZ Lounge - San Francisco
       ||| 181 Third Street, SF, 94103 next to MOMA

|||   Displays, Racks, Tables, etc.
      Vendors are responsible for all displays within each booth space. Be creative!
      Some basic venue rules;
         1. Walls, nothing can be taped and/or affixed to any of the walls in the venue.
         Additionally; tables, racks or other display items can not rest on or be supported
         by walls, doors or other permanent fixtures of the venue. Freestanding banners,
         or banners attached to tables or racks are acceptable.
         2. Power outlets are limited, if you plan to use power for lighting or displays,
         please be sure to also bring extension cords. The venue is illuminated like a standard
         conference hall. Therefore, you do not to bring extra lighting with you other than for
         accent lighting purposes.
         3. WIFI / Internet is not available at this venue.
         4. If you have not rented furniture during registration there will not be any available
         on the day of the show, as they are being brought in from an off-site rental company.

|||   Transactions
      All vendors are responsible for their own transactions (cash, credit, etc).

|||   Swag Bags
      If you registered for the DISCOUNTED rate, you have also chosen to contribute between
      20-100 items in our swag bags. Swag bags will be lined up under the check-in table, where
      you can easily drop items into each bag.

|||   Music
      W Hotel / XYZ Lounge shall provide W's Lounge music from 12-2pm,
      followed by a live DJ set from DougeEYE from 2-6pm.

|||   Photography
      Storm Vincent, San Francisco's premiere party photographer will be photographing the show
      from 3-4pm. Photos will be available for view on his website as well as launchshows.com

|||   Security & Conduct
      Vendors are responsible for safekeeping of all personal and/or business property.

||| General Directions to the Hotel

||| From East

Take Bay Bridge/Highway 80 East to the Fremont Street Exit.
Turn left onto Howard Street and continue for 4 blocks to the hotel entrance.
The hotel entrance is located on the right. Look for the red sign marked "Wheels".

||| From North

Take the Golden Gate Bridge/Highway 1/Highway 101 South and exit at Marina Boulevard.
Follow Marina Boulevard to Bay Street and turn left.
Turn right onto Embarcadero, then turn right onto Howard Street.
The hotel entrance is located on the right, before 3rd Street. Look for the red sign marked "Wheels".

||| From West

Take Geary Street to Market Street and turn left.
Turn right onto New Montgomery, and then turn right onto Howard Street and proceed to the hotel.
The hotel entrance is located on the right, before 3rd Street. Look for the red sign marked "Wheels".

||| From South

Take Highway 101 North to Highway 80 East towards Bay Bridge.
Use the 4th Street exit, veer left onto Bryant Street, and continue to 2nd Street.
Turn left onto 2nd Street, then turn left onto Howard Street.
The hotel entrance is located on the right, at 3rd Street. Look for the red sign marked "Wheels".

        ||| ACCOMMODATION OFFER by W |||
                      Event vendors receive 10% off the lowest published rate.
                      Book rooms as soon as possible, as they are near capacity for holiday events.
                      Mention "Indie Industries Launch Event" when making reservations.

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        ||| UPDATE!!! Look for LAUNCH SF's Full Color, Glossy Invitation in the
                 Wednesday, Dec. 3 issue of the SF Bay Guardian, distributed
                 in the Union Square and Financial District areas!
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        ||| Be sure to invite your email list and customer contacts to the event.
              Customers already familiar with your products are the most inclined to make
              purchases from your booth, especially if they were invited by you directly.
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        ||| going.com RSVP code |||
                      copy and paste the appropriate codes:
                      html (for most websites):
<script type="text/javascript" src="http://sanfrancisco.going.com/event-470421;LAUNCH_SF_-_Boutique_Indie_Designer_Sale?src=v_wi_sfo_49313_3ga480eore0w4&style=1&show_flyer=1&format=js&type=badge"></script>
                      myspace code:
<a href="http://sanfrancisco.going.com/event-470421;LAUNCH_SF_-_Boutique_Indie_Designer_Sale?src=v_wi_sfo_49313_3ga480eore0w4#profile_events_portlet"><img src="http://sanfrancisco.going.com/badges/event-470421;LAUNCH_SF_-_Boutique_Indie_Designer_Sale/src-v_wi_sfo_49313_3ga480eore0w4/style-1/show_flyer-1/format-img/badge.jpg"/></a>

        ||| EVENT Graphics |||
                      Post event graphics, web banners, and newsletters to promote the event!
                      Direct customers to our going.com site to RSVP for the event.
                      going.com link:
                             http://sanfrancisco.going.com/event-470421;LAUNCH_SF_-_Boutique_Indie_Designer_Sale